Business Perspective - UIS

 Blog 6 Bonds and stocks are two of the most popular types of investments available in the financial markets. Both offer different investment opportunities, risks, and potential returns, and understanding the differences between them can help investors make informed investment decisions. In this Blog, we will be discussing about Bonds and Stocks Bonds Picture reference   https://seekingalpha.com/article/4568475-bonds-roar-back   A bond is a type of fixed-income investment that represents a loan made by an investor to a borrower, typically a corporation or government entity. When an investor purchases a bond, they are effectively lending money to the issuer, and in exchange,  they receive regular interest payments over a fixed period of time, called the bond's term or maturity. At the end of the bond's term, the issuer is required to repay the full amount of the principal, or face value, to the investor. Bonds are generally considered to be lower-risk invest...

  Blog 5 Finance is the study of managing money and assets, and it is a crucial part of our daily lives. Whether you are an individual or a business, understanding finance fundamentals is essential for making informed decisions and achieving financial success. In this blog, we will explore some of the most important finance concepts, including Balance sheet, the time value of money, sub-annual time value of money, perpetuity, bond, and net present value.   ·        Balance sheet A balance sheet is a financial statement that provides a snapshot of a company's financial position at a specific point in time. The balance sheet shows what the company owns (assets), what it owes (liabilities), and what remains for the owners (equity).   Reference - https://www.investopedia.com/terms/b/balancesheet.asp   ·        Time Value of Money The time value of money is a fundamental concept in finance that states ...

 MBA Portfolio Blog 4 This week we learned about the application of marketing fundamentals. Basic concepts on Product design, branding, packaging, labeling, product services, pricing are explained very nicely in the curriculum. In this blog, we'll explore what product branding is and why it's important for a business. Product branding is the process of creating a unique identity and image for a product in the minds of consumers. It is a recognizable symbol, signs, or stylized written portrayals of business brand names and key component of marketing and a crucial factor in the success of any product. A well-crafted brand can help a product stand out in a crowded marketplace, establish a relationship with consumers, and build loyalty over time. In this blog, we'll explore the key elements of product branding. Logo – Part of Brand A brand logo is a visual representation of a company's identity and is a crucial element in building a strong brand. A well-designed logo can h...

MBA Portfolio - Blog 3    Product, Price, place and promotion are the four factors of the marketing mix. Four P’s were introduced in 1950s.As marketing industry evolved, other Ps have been identified: people, process and physical evidence. This strategy can help you offer the right product in the right place, at the right time, and at the right price.   Product :  - Marketing starts with understanding product, potential customers and reason why they need product. Differentiation of product – understanding what qualities of product makes it unique among other competitors.   Price: - Price is the amount that customer is willing to pay for a product. Marketing decision maker may increase price of product to give it appearance of luxury or may reduce prices so that many customers try it.   Place:   Place is location where product is made available to buy – store or online. Example : - Luxury products are made available in outlets and not in Walmart ...